I did a research with mothers about their experience in hiring a photographer. One of the questions was about regrets and one of the top regret reasons was hiring a cheap photographer with bad quality pictures. I have more than 50 answers and not even one mentioned expensive service as a matter of regret. It doesn’t necessarily mean that more expensive photographers will always be better, but there is often a price/quality correlation. The tip I give you is: if you need to limit your budget, it’s better to choose a simpler product of the photographer you liked the most than a top package of a photographer that is only ok. After a while, you won’t remember how much you paid, but the beautiful photos (or not) will always be with you.
When styling a photo session, I like to start out with a basic color palette and go from there. It can help to have one “rock star” in the photos who carries a pattern in their outfit that the rest of the group’s clothing or accessories pulls from, while keeping everyone else’s outfits more simple. You can do this with a neutral and a few colorful brights, or try a softer palette that has different tonal ranges of the same shades.